SEO stands for Search Engine Optimization, which is the practice of increasing the quantity and quality of traffic to your website through organic search engine results.
A digital marketing specialist is someone who works alongside a company's marketing team to identify a target market, create a brand image, and create and maintain a marketing campaign for the internet and for digital technologies
Advertisements are written or visual messages dedicated to promoting a specific product, service, or campaign. Businesses can pay the owner of a channel or platform that reaches a similar audience to broadcast this message